Knowledge and comprehension
This study plan is designed to satisfy the following academic objectives:
- a) to provide a solid theoretical foundation and a working knowledge of business disciplines from a functional point of view (finance, marketing, management and manufacturing) and in sectorial contexts (industry,commerce, services);
- b) to encourage an analytical understanding of company dynamics and decision-making processes in complex business environments.
Learning outcomes and application
Professional opportunities for students following this plan will include: managerial roles in various company departments (marketing and sales, accounting, personnel, administration, etc.) in manufacturing, commercial and service sectors, as well as entrepreneurship and business consultancy.